Founded in 2009 by Chip Hawkins in Atlanta, Georgia. Chip, an avid cyclist, was frustrated with the limited technology available to track and improve his performance on the bike. With a team of experts in technology and fitness, Chip launched Wahoo Fitness and began creating innovative products to help athletes. Today Wahoo Fitness is a leading innovator in the world of fitness technology, providing athletes and fitness enthusiasts with the tools they need to reach their goals. With a range of products designed for everything from cycling to running to strength training, Wahoo has you covered.